DTP of marketing materials for a line of cell phones

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Project Brief:

Argos Translations is continually counted upon by various media and communication companies to deliver high quality and accurate translation services at tight deadlines. Recently, Argos Translations was called on to complete a DTP project that required adaptation of marketing materials for one such mobile communication company.

The project commissioned to Argos included translation and DTP adaptation of marketing brochures for a new line of cell phones being brought to market by our client. The phone’s advertising campaign involved a launch in multiple markets. For that reason all brochures needed to be adapted into: German, Estonian, French, Hungarian, Polish, Italian, Russian and Croatian.

To that end, Argos assigned a team from its DTP department to work solely on this project. The assignment consisted of over 400 pages of content that required almost 60 hours of work, and all had to be finalized prior to our client’s 2 week deadline. A project manager who overlooked all of the work, connected all portions of the project from translation to DTP, lead the team to conclude the assignment ahead of schedule.

Upon delivery, our client was very pleased not only with the short time frame in which the project was completed, but also with the high quality end result that left the client with more time to focus on their advertising campaign.

Background Information:

1. Client’s Industry - Mobile Communication
2. Type of Product - Cell Phone Marketing Materials and Brochures
3. Type of Project - DTP and Translation
4. Languages involved -

  • German,
  • Estonian,
  • French,
  • Croatian,
  • Hungarian,
  • Polish,
  • Italian,
  • Russian.

5. Amount of work - 416 pages
6. Time frame - 2 weeks

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