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Marketing Translation
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Project Brief:
Argos Translations completes multiple IT translation projects for various technological companies around the globe. One such project dealt with a marketing translation (incl. a user guide translation and review) for an ink jet printer.
The client embarked on a new marketing campaign aimed at introducing their product in Poland, and needed IT translation services to help attract a large consumer base. The marketing translation project included translations of over 17,000 words into Polish, along with review and Quality Assurance checks.
Argos Translations dedicated a skilled team of translators who used Translation Memory tools over the course of this project, completing all work in under a month. As such, our client was able to successfully launch their new line of printers in Poland, thus greatly increasing their market penetration in the region.
Background Information:
1. Client’s Industry - IT
2. Type of Product - Printing devices & accessories
3. Type of Project - Marketing translation + review
4. Languages involved - PL
5. Amount of work - 17724 words
6. Time frame - 1 month
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